Audi busy with virtual showrooms and interactive installations

Audi’s new “Audi City” showroom concept allows people to experience their cars in virtual form via multiple interactive digital walls, controlled by pressure sensor floor plates and tablet-style devices.  These let customers create and customise a car and display it on the digital walls in front of them. A separate initiative in Copenhagen entitled “Audi Spheres” enables customers to experience the brand via interactive spherical displays.
http://www.youtube.com/watch?v=GDdPN6mVLPM
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Via: Digitalbuzz