Entries by Kate Cochrane

Turkish Airlines Launches the World's First Periscope Flight

Turkish Airlines have launched the world’s first ever “Periscope” live broadcasted flight as passengers and social fans got a behind the scenes experience as the airline flew from Istanbul to New York. Through Periscope the airline showcased crew cabins, flight lounges, pre-flight checks, inflight service, the crew and the pilots hard at work! [youtube width=”300px” height=”200px”]0imf3zUHlD8[/youtube] […]

You Need to Speak Emoji to Understand This Anti-Drug Campaign

If you can’t figure out what these billboards mean, you’re probably terrible at decoding emoji, and you’re probably not a teenager. But that’s OK, because the new campaign from the Partnership for Drug-Free Kids was designed to communicate with high schoolers, not adults. Known for its iconic “Your Brain on Drugs” campaign, the Partnership for […]

Ocean Launches Search for the World’s Most Creative Digital Out of Home Concepts

Ocean has launched its annual competition to foster the best creative work in DOOH advertising, including full motion, subtle motion and interactivity – Ocean Digital Creative Competition. For the sixth consecutive year, Ocean is inviting submissions from brands, the creative community and agencies, with the opportunity to win a share of a £450,000 prize pot […]

Nike celebrates the ‘Real Girls of Moscow’ with empowering ads, murals and GIFs

In April, Nike Women launched its popular “Better for It” motivational campaign in the U.S. Now, the sportswear giant is expanding the tagline in Russia. A half-dozen new spots from Wieden + Kennedy Amsterdam feature the same playful attitude and general message—that the benefits of exercise outweigh the challenge. Nike has also turned Instagram posts of […]

Honey Beer literally created a ‘buzz’ with bee drones

Office workers were asked to apply online if they wanted to get their hands on some free honey beer. Beer band Wunderman Tiawan literally generated a lot of buzz with Bee drones paying a visit to offices to announce the beers arrival. [youtube width=”300px” height=”200px”]BZ10WyEqWTY[/youtube] Around 15,000 people signed up for the drone delivery over […]