Presenting The Meadowhall Approach

The Meadowhall approach screen is set to be one of the most iconic in the North of England.  Being the only Roadside portrait screen the city has to offer it will truly offer a unique platform to target this highly desirable population as well as that heading to Yorkshires largest Shopping centre ‘The Meadowhall’.
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The population of the City of Sheffield is 551,800 and it is one of the eight largest regional English cities that make up the Core Cities Group. Sheffield is the third largest English district by population housing The Meadowhall shopping centre, and the Meadowhall retail park which attracts around 30 million visitors a year and encorperates leisure facilities such as VUE cinema.  Sheffield has the largest student population in Britain housing no less than 11 universities. The Meadowhall approach sits proudly at entry / exit point to the Meadowhall Shopping centre / retail park and the M1 motorway which adjoins Yorkshires most famous cities.  The Meadow hall shopping centre is Yorkshires largest retail destination attractive the population of the entire county not just Sheffield.
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