Last night at the Hammersmith Apollo in London, experiential agency psLIVE UK were crowned the ‘Brand Experience Agency of the Year 2015’ at Haymarket’s prestigious Event Magazine Awards.
The agency emerged as outright winner against a tough shortlist of 7 agencies which included some of the best in the business; TRO, George P Johnson, The Circle Agency, Wasserman Experience, Brand Fuel and Momentum Worldwide. Unarguably a collection of superior experiential agencies!
This award category was judged entirely by a panel of client and brand-side professionals. Criteria included expert delivery in the field, demonstrable marketing results, financial performance, a clearly differentiated proposition and culture. A proven investment in people was also essential. psLIVE was also runner up in ‘Event Team of the Year’ category so all in all a very good night for an agency which is only in its fourth year of existence.
Michael Brown, psLIVE UK Managing Director, who received the award from Event Magazine editor Yasmin Arrigo and TV presenter Steve Jones, was clearly delighted with the result:
“To come this far in such a short space of time, in a very competitive market featuring some very mature agencies, all of whom have been doing outstanding work for a very long time, is a sheer delight and testament to the varied qualities of the pioneering team we have built here in the agency. Those qualities include a collaborative approach, agility, curiosity, resilience, commercial nous, a great sense of fun, and of course ambition. Not knowing the meaning of the word ‘no’ also helps greatly here in psLIVE!’
psLIVE create brand experiences that are rooted in the physical world and amplified throughout the digital space. psLIVE aim to make the brand experience a meaningful and memorable one, augmenting the traditional media proposition, extending through owned and earned media. They create integrated, digitally-driven and measurable multi-market campaigns.
Posterscope is the world’s leading Out-of-Home communications agency and location expert. It knows more about what people think, feel and do out of home. Posterscope translates this understanding into compelling, creative and quantifiable Out-of-Home solutions which make a meaningful difference to clients’ businesses by investing in its data, technology and people.
Posterscope’s billings are in excess of $3 billion and it has over 800 people in 50 offices located in 32 countries worldwide.