The Daily Telegraph keeps commuters informed

The Daily Telegraph are making the most of the flexibility that digital screens offer with their Olympic campaign on CBS’s underground digital escalator panels. The campaign, created by Carat and Posterscope, appears during commuter hours, and features dynamic copy with the latest headlines from the 2012 Games. Morning commuters will be kept up to date with the events from the previous evening whilst the evening commuters will  see the headline results from the day’s events.