Volkswagen’s responsive bus back ad keeps accidents at bay

Volkswagen and AlmapBBDO have launched an interactive bus back ad to demonstrate how the car brand’s Adaptive Cruise Control (ACC) technology benefits drivers on the road by ensuring you keep your car at a safe distance from the traffic ahead.  This campaign demonstrates to drivers who don’t have a VW how the techology works.
In addition to providing a distance reading, a warning would appear cautioning drivers on a risk of collision when their vehicles came in too close proximity to the back of these buses.
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Via: DesignTaxi