Digital Signage Takes Shoppers Scuba Diving and Rock Climbing

It’s one thing to see images of alluring undersea expeditions or exhilarating mountain treks, it’s an entirely other thing to actually swim the sea or climb the mountain – even if it’s only virtually.
Participation adds to the engagement and involvement in what one sees, and that’s what the Philippines Tourism Board is hoping for with a traveling digital signage kiosk that lets people see — and interact with — the natural beauty offered in the island country.
The immersive kiosk started out its tour of shopping destinations last month in Chicago’s Water Tower Place, before heading off to Los Angeles and onto San Francisco, Vancouver and Toronto.
The Pearl Media team created, built and installed the interactive kiosk that is activated through gesture-based technology.
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Via: Digital Signage Today