Storm's Piccadilly screen celebrates100 days until the Rugby World Cup with live Periscope stream

Prince Harry will today mark 100 days to go until the start of the 2015 Rugby World Cup, as he joins England legends Jonny Wilkinson & Will Greenwood for a ceremony live from Twickenham.
Prince Harry will lead a number of short speeches in front of a few hundred fans assembled at Twickenham, before the Webb Ellis Cup is placed into a specially commissioned jeep which will start the UK trophy tour, with Will Greenwood beginning the first leg of the journey to Scotland.
Johnny W and Prince Harry- World Cup
Rugby fans around the world will be able to share in this moment through Periscope & Twitter. Out of Home media owner Clear Channel will also be displaying the 15-20 minute broadcast live on their premium Storm site in Piccadilly. Once the broadcast ends, Tweets will appear on-screen with fans able to send in questions for Jonny Wilkinson using #AskJonny.
This marks the first time a Periscope video stream has been displayed on this scale in the UK, on Storm’s iconic ‘One Piccadilly’.
This will also be the first ever Periscope from the recently launched, official @rugbyworldcup account. Fans should follow @rugbyworldcup on Periscope and Twitter to make sure they don’t miss it.